W Dubai – The Palm welcomes Pinktober with the launch of its Breast Cancer Awareness initiatives

Min Read

In honor of Breast Cancer Awareness Month, the iconic W Dubai – The Palm has introduced several limited-time, pretty in-pink dishes, Instagrammable bevvies, and incredible upgraded massages to help raise funds for the annual health campaign.

Throughout the month of October only, the hotel’s stunning venues will offer a variety of unmissable special events and tempting offers, with a portion of proceeds donated to the #pinktober campaign, in collaboration with the Al Jalila Foundation’s ‘Brest Friends’ program, which provides vital support to survivors and patients.

From expertly crafted pink cocktails available across the hotel’s hugely popular venues, delectable, sweet pastries at W Lounge, to relaxing massages at AWAY Spa, themed pink brunches at LIV restaurant, to special ladies’ night offers at the rooftop bar, SoBe and Chef Massimo Bottura’s playful Torno Subito, adrenaline-fuelled brunch at Akira Back, this year, W Dubai -The Palm encourages everyone to join efforts and support Breast Cancer Awareness Month.

Special Cocktails

What: Each venue will offer a special themed, limited-time pink cocktail for the month, and AED 5 from every bevvie sold will be donated to the cause:


  • Akira Back: Back in Shanghai, featuring Gin, Sake, and Raspberry shrub topped up with elderflower tonic
  • SoBe: Paloma de Jerez cocktail made with tequila, fresh grapefruit, vinegar de Jerez, and Chili bitters
  • Torno Subito:It’s a trap’ made with homemade strawberry liquor and Prosecco
  • Liv: Link in Pink cocktail featuring fresh peach puree, elderflower syrup, and Prosecco
  • W Lounge: Pinky Blinders with Gin elderflower, rosemary bitter, topped up with a cranberry fizz Price: Cocktails starting from AED 65 When: Throughout October


What: #ThinkPink Brunch at LIV, featuring live music, delicious pink bites, and sips, along with showstopping live cooking stations and an array of stunning pink desserts.

When: 1st October 2022

Time: 1:00 pm – 4:00 pm

Price: AED 295 per person, inclusive of a non-alcoholic package

Akira Back

What: Experience an adrenaline-fuelled brunch with Japanese cuisine with a Korean essence by Akira Back amped up by the city’s scene stealers, Candypants.

Where: Akira Back, W Dubai – The Palm

When: Every Friday

Time: 1:00 PM – 4:30 PM

Price: AED 399 including soft beverages, AED 449 including house beverages, and AED 599 including bubbly.

Ladies Night

SoBe: Girlfriends, grab your chicas to celebrate Breast Cancer Awareness with a Pink Ladies Night where girls can enjoy a choice of the Cosmopolitan cocktail and a Da Luca Rosé.

Torno Subito: Indulge in true Italian delicacies this Pinktober while sipping on It’s a Trap cocktail and Da Luca Rosé.

Happy Hour

SoBe: Sunset hour will now be Pink hour in honor of Breast Cancer Awareness with the Beefeater Pink Gin and Tonic.

W Lounge: Guests can indulge in the pink afternoon tea as well as pink pastries and bites with a special daily pink hour serving of Rosé and Sparkling Wine. Guests can take it up a notch with the Cosmo cocktail for AED 65.

Daily from 12 pm to 6 pm, priced at AED 165 per person.


What: Relax away your stresses at AWAY Spa this October. Book a 60-minute treatment and get upgraded to an incredible hot stone massage.

When: Daily

Time: 10:00 am – 10:00 pm

Price: AED 520 for 60 minutes. For every spa treatment booked during the month of October, Away Spa will donate AED 50 to the #pinktober campaign.


Breast Cancer Awareness


Palm Jumeirah


W Dubai


© 2023 TRAVEL ESSENCE MAGAZINE, All rights reserved.